PIN-UP.INVESTMENTS is the fund of the international iGaming holding PIN-UP Global, supporting innovative and promising verticals in technology and digital transformation. We invest in innovative ventures, scalable teams, and impactful projects with the potential to grow, develop, and become market leaders, setting new standards in their industries.
The mission of PIN-UP.INVESTMENTS is to comprehensively support innovative projects, transforming ambitious ideas into successful products. We empower the development of technologies by providing financial resources, expertise, operational support and access to the infrastructure and customer base of an international holding.
Our goal is to help businesses scale, grow, and shape the future of the innovation market.
INVESTMENTS & GROWTH
- Financial support for investees at any stage, from innovative product launch to business scaling
- Quick business model validation in real-world conditions with refinement opportunities
- Integration of products into actual business processes to accelerate growth
EXPERTISE & OPERATIONS
- Expert guidance and consultations from PIN-UP Global specialists
- Comprehensive operational support (legal, financial, administrative) to reduce burdens
- Strategic planning assistance for effective growth and efficient scaling
HOLDING ADVANTAGES
- Collaborative environment fostering synergies and mutual growth within the holding
- Access to a network of potential clients and business partners
- Opportunity for integration into PIN-UP Global, unlocking shared growth potential
MarTech: traffic solutions, advertising agencies, and marketing tools, including arbitrage teams, media platforms, Telegram channels, advertising networks, influencer marketing, and AI-driven technologies.
iGaming: casino game studios and iGaming solutions, including slots, instant games, and infrastructure solutions for online gaming operators.
FinTech: digital banking services, cryptocurrency projects, payment systems.
AI / ML: advanced AI technologies enhancing user engagement, retention, and innovative AI solutions across various domains.
Technology and analytics: analytical platforms and operational solutions optimising user acquisition, retention strategies, marketing performance, and business processes.
EXPERTISE
PIN-UP Global is an international holding with over 9 years of experience. Our portfolio includes successful projects that have become leaders in their industries.
COMPREHENSIVE SUPPORT
We offer more than just funding — we provide full-cycle support: from business model verification to scaling products. Our resources include legal, financial, and marketing expertise, as well as access to a global network of partners.
GROWTH AND SCALING
With PIN-UP.INVESTMENTS, teams, products and companies gain a unique opportunity to unlock access to international markets, cutting-edge technologies, collaborative projects with industry leaders and to stand a chance of integration into the PIN-UP Global holding.
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What are the criteria for selection?
Product readiness: The potential investee has a ready MVP+ with a clear and viable business model. There are validated results from market testing and initial sales (if applicable). A well-developed financial model with a clear understanding of unit economics.
Scalability: The project has strong potential for rapid scaling, both locally and internationally.
Innovation: The product or service features an innovative approach, giving it a competitive edge.
Team: A competent and motivated team capable of achieving the outlined goals.
Market alignment: The project aligns with key market trends and demands.
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What are the startup and project stages the fund invests in?
The fund invests in innovative projects and supports promising ventures from pre-seed stage (MPV+) through later growth phases (early growth/series A, expansion/series B, scale-up/series C and beyond).
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What is the review process?
Our comprehensive investment evaluation process guides promising tech ventures through a structured journey from initial review to final funding decision, ensuring thorough assessment at every step:
- Review stage (structured collection and verification of key information and data)
- Initial meeting stage (in-person meet to discuss the project and points of potential cooperation)
- Internal assessment stage (in-depth evaluation of marketability, scalability and alignment with investment strategy)
- Term sheet stage (outline the main terms and conditions of a proposed business agreement)
- Due diligence stage (thorough due diligence and detailed analysis of financial, legal, operational and market factors to ensure informed decision-making)
- Invest Committee stage (session for project review and final investment decision)
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What access and documentation are required by the fund?
We require comprehensive documentation across three key areas: legal materials (including corporate documents, shareholder information, contracts, and IP rights), technical access (view-only code access for auditing), and financial records (encompassing pitch decks, business plans, financial projections, statements, burn rates, cap tables, and funding allocations) to conduct thorough due diligence before making investment decisions.