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Retention Marketing Manager
Middle
Armenia, Azerbaijan, Cyprus, Georgia, Kazakhstan, Netherlands, Poland, Romania, Turkey, Ukraine, Uzbekistan
Remote
TAB-20968
- Gambling experience is mandatory;
- Experience in drafting and conducting marketing activities for player retention and return;
- Analytical mindset, ability to calculate the economics of promos as well as analyze the results;
- Experience with client segmentation;
- Strong English skills, with ability to write and communicate briefs and tasks;
- Understanding of basic approaches to A/B testing and hypothesis testing to optimize marketing activities;
- Creativity;
- Knowledge of marketing metrics: MAU/DAU, LTV, ARPU, RR, GGR, NGR, etc.;
- Experience working with analytics tools: Tableau, Power BI, Google Data Studio, Metabase.
- Experience working with African countries;
- Knowledge of the main providers and manufacturers of games and slots;
- Knowledge of market and competitor analysis methods.
- Attention to detail;
- Autonomy and proactivity in work;
- Openness and directness in communication.
- Monthly planning of marketing activities to retain and return players;
- Creation of communication plans via multiple channels (onsite/offsite);
- Forming logic and participating in launches of trigger chains;
- Setting tasks for cross-functional departments;
- Calculation of predictions with further analytics of held actions;
- Communication with the team to develop a general strategy.
- 🍀An exciting and challenging job in a fast-growing product holding, the opportunity to be part of a multicultural team of top professionals in Development, Engineering and Architecture, Management, Operations, Marketing, etc;
- 🤝Great working atmosphere with passionate IT experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
- 📍Beautiful offices in Limassol, Kyiv, Warsaw, Almaty, Yerevan – work with comfort and enjoy the opportunity to build a network of connections with IT professionals day by day;
- 🧑💻Laptop & all necessary equipment for work according to the holding standards;
- 🏖Paid vacations, personal events days, days off;
- 🫖Paid sick leave;
- 👨⚕Medical insurance;
- 💵Referral program — enjoy cooperation with your colleagues and get a bonus;
- 📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;
- 🦄Multiple internal activities: online platform with newsletters, quests, gamification, and presents for collecting bonuses, PIN-UP talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays, etc;
- 🎳Company events, team buildings.

— Do you want to fulfill your dream? Take your career to the next level with PIN-UP — create trends, don’t follow them.
Oksana Izmailova
CHRD PIN-UP GLOBAL