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Product Marketing Manager
Middle
All, Azerbaijan, Cyprus, Georgia, Kazakhstan, Poland, Portugal, Romania, Turkey, Ukraine, Uzbekistan
Remote
TAB-21063
- 2+ years of experience as a Product Manager or Product Owner in digital products;
- Hands-on experience launching or managing data-driven features focused on segmentation, targeting, personalization, or user analytics;
- Strong understanding of hypothesis-driven product development and decision-making based on metrics;
- Familiarity with core acquisition, retention, and engagement product metrics;
- Experience working with prioritization frameworks;
- Experience working with analytics and BI tools (e.t. Google Analytics, Tableau, Amplitude, internal BI platforms);
- Proven experience collaborating with cross-functional teams;
- Team management experience or direct coordination of engineers/analysts is a strong advantage.
- Experience in gambling/betting or similar user engagement-driven industries.
- Knowledge of real-time segmentation, campaign systems, or personalization engines;
- Hands-on experience running and analyzing A/B or multivariate tests;
- Strong documentation and specification skills (e.g. writing clear user stories or tech briefs);
- Understanding of AI/ML models, client-server logic, and API interactions.
- Strong product thinking ability to translate business needs into measurable product value;
- Proactive mindset and comfort working in ambiguous or rapidly changing environments;
- Excellent communication skills able to communicate clearly with both technical and business stakeholders;
- Ability to simplify complex logic and systems for different audiences;
- Strong self-management and ownership over product outcomes.
- Own the development and evolution of the user personalization;
- Work closely with the business analyst to translate product needs into clear requirements and technical deliverables;
- Define and validate product hypotheses based on behavioral data and strategic goals;
- Prioritize and manage the product backlog;
- Cross-functional collaboration to ensure high-quality delivery;
- Evaluate feature adoption and post-launch performance to inform future iterations;
- Maintain a close feedback loop with internal stakeholders.
- Present and defend product roadmap and progress to senior stakeholders.
- 🍀An exciting and challenging job in a fast-growing product holding, the opportunity to be part of a multicultural team of top professionals in Development, Engineering and Architecture, Management, Operations, Marketing, etc;
- 🤝Great working atmosphere with passionate IT experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;
- 📍Beautiful offices in Limassol, Kyiv, Warsaw, Almaty, Yerevan – work with comfort and enjoy the opportunity to build a network of connections with IT professionals day by day;
- 🧑💻Laptop & all necessary equipment for work according to the holding standards;
- 🏖Paid vacations, personal events days, days off;
- 🫖Paid sick leave;
- 👨⚕Medical insurance;
- 💵Referral program — enjoy cooperation with your colleagues and get a bonus;
- 📚Educational support by our L&D team: internal and external trainings and conferences, courses on Udemy;
- 🦄Multiple internal activities: online platform with newsletters, quests, gamification, and presents for collecting bonuses, PIN-UP talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays, etc;
- 🎳Company events, team buildings.

— Do you want to fulfill your dream? Take your career to the next level with PIN-UP — create trends, don’t follow them.
Oksana Izmailova
CHRD PIN-UP GLOBAL